更新时间:07-14 上传会员:圈圈
分类:商务英语论文 论文字数:7001 需要金币:500个
Abstract:The globalization endows the cross-cultural communication with extreme importance. With economic globalization, commercial contacts among different cultures are bound to be increasingly substantial. Gradually, negotiation has become a universal issue that arouses concern among people in different countries and effective intercultural communication has become an indispensable part of success in international business activities. Actually negotiation is a special communication task. It occurs when two or more parties have common interests and therefore a reason to work together, but who also have conflicts about their goals and how to accomplish them. This article intends to go into some essential nonverbal differences between the United States and China as well as their impacts of negotiation and solutions thereto.
Key words: nonverbal differences; the United States and China; impacts; solutions
摘要:全球化对跨文化交流有着极其重要的作用。随着经济全球化,不同文化间的商业来往日益增多。谈判逐渐成为一种不同国家人们之间都会涉及的普通之事,而有效的跨文化沟通也在国际商务中扮演了重要角色。事实上谈判是一种特殊的交际手段,它存在于双方或更多方有共同利益,但却在实现的过程中有所冲突。本文将就中美两国之间主要的非语言差异讨论其对商务谈判的影响及对策。
关键字:非语言差异; 中美; 影响; 解决办法