Abstract: This paper discusses the ways and reasons the of speech use in English news reporting by using some pragmatic theories.It solves the questions in a certain sense that what’s the pragmatic motivation of speech use and how to properly use it in English news reports. It arrives a conclusion that it is an inevitable trend to analyze the speech from the syntactic level to discourse level through by using of pragmatics theories. And the use of speech is a pragmatic choice  and  a communication tactics.

Key words: news speech; pragmatic effectiveness; pragmatic motivation; discourse level

摘要：本文运用语用学理论，探讨英语新闻报道中引语的使用方式和原因, 在一定意义上解决了英语新闻中引语的语用理据是什么、如何恰当使用新闻引语的问题。本文结论认为将引语从句法层面引向语篇层面进行分析，是充分运用语用学理论的一个必然趋势。同时证实新闻引语的使用是一种语用选择，是记者为了顺应其新闻报道而采用的一种交际策略的观点。

关键词：新闻引语； 语用效果； 语用理据；语篇层面