摘要：在新时期背景下，大学生职业价值观发生了新的变化。本文首先阐述了大学生职业价值观的概念及其与职业生涯管理的内在联系。其次通过对当代大学生职业价值观新特点的分析，区分出新时期大学生职业价值观新特点所带来的积极影响与消极影响。最后从社会、高校、个人等层面给出建议，提出加强对大学生职业生涯管理的指导，引导大学生在积极健康的职业价值观下进行职业分析，明确自己的职业理想与目标，作出合适的职业生涯规划。

关键词：大学生；职业价值观；职业生涯管理

Abstract：In the new era, college students’ vocational values have changed. At first, this paper describes the concept of college students’ vocational values and its internal connection with the career management. Then, this paper distinguishes the positive effects and the negative influence based on the analysis of the new characteristics. Finally, this article will give some suggestions on the society, colleges and individuals. We will put forward to strengthen the guidance of college students’ career management and guide the students to analyze career in the positive and healthy vocational values. We should definite our occupation ideal and goal, make proper career planning.

Key Words: University student; Professional values; Career management