摘要：在社会主义市场经济的今天，我国的社会结构和市场经济体制相互交融，人们的生活方式和价值观念都发生了很大的转变。与此同时,社会贫富差距加大，社会矛盾也不断增多。作为社会保障的重要组成部分，慈善组织在政治、经济、文化等方面发挥着不可替代的作用。然而，在发展的过程中，各种负面事件不断出现，我国慈善组织的问题不断凸显，尤其是公信力缺失的问题。我国慈善组织公信力缺失主要表现两个方面，从慈善组织外部来看，由于慈善组织难以获得合法地位导致社会信任度比较低，加之政府的管理越位和缺位，使得慈善事业的发展缺少一个良好的社会坏境；从慈善组织自身而言，由于慈善事业的非营利性和我国社会慈善意识的不足，使得慈善事业的人力物力资源相对不足，组织运作缺乏规范。针对这些原因，要提升我国慈善组织公信力，不仅要增强社会的慈善意识，政府要完善相关法律法规，更重要的是，慈善组织本身要健全运行机制，从而形成治理体系。

关键词：慈善组织；公信力；对策

Abstract：Today, in the Socialist market economy,the transformation of social structure and the economic resuffling are intertwind,and lifestyle and values have shifted already.At the same time,the gap between the rich and the poor is widening,and social risks and insecurity is enhancing.As an important part of social security,Charity plays an irreplaceable role in terms of political,economic,cultural.But in the process of developing, various adverse events emerge,and problems of charity continue to highlight in China, particularly the lack of credibility problems. The lack of  credibility of charity organization is mainly shown in two aspects.Form the external of charity organization, because the charity is difficult to get legal status ,which leads to lower social trust, and the government management’s offside and absence, make the development of charity career lack a good social environment; From itself to see, because the charity's non-profit and our social charity’s insufficiency, make the charity's human and material resources relatively insufficient and  lack of standardized organization operation.According to these reasons, to improve our charity organization’s credibility, not only to enhance the social charity, the government should also perfect the relevant laws and regulations, what’s more important, charity organization itself need to improve the operation mechanism, so as to form the management system.

Key words：charity organization, Credibility,Tips

　随着市场化改革的深入，如何适应经济体制变革与社会发展的要求来建立和完善我国的社会保障制度，一直是党和政府高度重视的一个重大问题。近年来，随着民间组织的发展，慈善理念慈善精神逐渐成为构建和谐社会的重要内涵，慈善事业也成为消除分配不公、维护社会稳定和促进社会团结的重要手段。然而，伴随着我国慈善事业的发展的各种负面事件时有发生，严重损害了慈善组织的公信力。公信力是慈善组织一种无形资产，也是其存在和发展的根本。没有了公信力，慈善组织终将失去生命力，被社会所鄙弃。因此，对我国慈善组织公信力的研究对慈善组织自身的生存和发展，乃至整个社会的稳定发展都有重要意义。