摘要：县域经济是国民经济的基础，县域经济发展的好坏直接关系到国家及地区经济的健康、科学、可持续的发展。淮安属于欠发达地区之一，县域经济基础薄弱，发展水平低，县域经济发展面临着诸多问题与挑战。本文通过立足淮安市经济发展的现状，采用SWOT方法，分析出淮安县域经济发展所具备的优势和劣势，以及所面临的机遇和威胁，在此基础上,提出了发挥比较优势，产业结构优化升级，改善县域环境，发展特色品牌经济等具体对策，以促进淮安县域经济的发展。

关键词：  淮安   县域经济   SWOT分析   发展对策

Abstract: County economy is the foundation of the national economy, the development of county economy is directly related to the countries and regions of economic health, science and sustainable development. Huai'an belongs to one of the county underdeveloped areas, weak economic foundation and the low level of development, the development of county economy is facing many problems and challenges. This paper based on the current situation of economic development of Huai'an, adopting SWOT method, analysis of the Huai'an county economic development has the advantages and disadvantages, and facing opportunities and threats, and based on this, advances the play of comparative advantage, upgrading of the industrial structure, improve environment and the development of county economy featured brand such specific countermeasures to promote Huai'an county economy development.

Keywords:  Huai'an;  County economy;  SWOT analysis;  develop countermeasures

　　近年来，淮安县域经济得到了较快的发展，但由于县域基础薄弱，发展总体还比较低。分析促进淮安县域经济的发展是当下保持地区经济又好又快发展的坚实基础。本文立足于淮安县域经济的整体现状，运用SWOT分析法，指出目前淮安县域经济发展所面临的内部优势与劣势，以及外部的机遇与挑战，深入思考淮安县域发展问题，提出发展淮安县域经济的具体对策。由于淮安县域经济正处于经济增长方式转变以及经济社会结构转型的重要阶段，如何更好的把握县域经济的发展规律，更好地发展县域经济，成为值得长期探索的课题。